Yeniden Teknoloji

Yeniden Teknoloji refurbishes pre-owned electronic devices, primarily smartphones, contributing to sustainability while offering reliable, high-quality solutions. The brand’s vision emphasizes affordability, environmental responsibility, and trust.

For its corporate identity, we focused on the concept of upcycling and reflected the brand’s dynamic nature. Inspired by the "play" button icon, the design highlights sustainability, innovation, and renewal, creating a strong connection between technology and progress.

The new identity embodies Yeniden Teknoloji’s commitment to excellence and redefines the user experience, positioning it as a leader in the circular economy.