Karbon & Aromise: Crafting the Scent of Brand Identity
With over 30 years of experience and a significant presence across 12 countries in Europe, Aromise is a leader in enhancing atmospheres through professional scent solutions. Their core mission is to improve user experiences and strengthen brand identity by thoughtfully integrating scent into various spaces. Trusted by more than 100,000 corporate scenting devices worldwide, Aromise consistently delivers expertise and innovation to businesses looking to elevate their environments.
Aromise's success stems from its collaboration with leading perfumers and fragrance experts. They meticulously integrate the latest advancements in scent science and neuro-marketing to precisely align fragrance with brand image. This sophisticated approach not only reinforces brand recall but also subtly influences customer behavior, providing meaningful support for comprehensive marketing strategies.
Karbon was tasked with reimagining Aromise's visual identity. Our primary goal was to create a cohesive visual language that truly reflects Aromise as a solution-focused, reliable, and expert brand. Inspired by the powerful concept of brand perception that transcends physical spaces, we designed the Aromise logo to specifically emphasize its dedication to scent marketing. This wasn't just about a technical service; it was about showcasing scent as a powerful, transformative tool for brand communication, allowing businesses to create memorable and emotionally resonant experiences.