Güven Sanat

We began working on a new visual identity for **Güven Sanat**, a brand whose path inevitably crosses with anyone passionate about art. Our aim was to reflect its long-standing relationship with art and artists, as well as its ongoing support for the arts over the years.

In addition to the hundreds of art supplies Güven Sanat imports from around the world, we also designed the branding for its in-house, budget-friendly product lines: **Güven Art** and **Tiger Tint**, all under the Güven Sanat umbrella.

Alongside its iconic store in Kadıköy, the brand now operates an active online sales platform, launched during the pandemic. For Güven Sanat, we also redesigned its digital marketing content and social media communication strategies to align with its evolving presence and values.